Mumbai University Bachelor of Mass Media (BMM) Syllabus (CBGS)

Mumbai University Bachelor of Mass Media (BMM) Syllabus (CBGS)

Bachelor of Mass Media (BMM) is a bachelor degree course offered by University of Mumbai which provides various career option in the fields of Journalism, Electronic Media, Advertisements, etc. It is the length of 3 years course including 6 semester exams. Following is the BMM syllabus as per new Credit Based and Grading System (CBGS).

First Year Bachelor of Mass Media (FYBMM) Syllabus:

SEM I	SEM II
EFFECTIVE COMMUNICATION SKILLS–I	EFFECTIVE COMMUNICATION SKILLS–II
FUNDAMENTALS OF MASS COMMUNICATION	POLITICAL CONCEPTS AND THE INDIAN POLITICAL SYSTEM
INTRODUCTION TO COMPUTERS	PRINCIPLES OF MANAGEMENT AND MARKETING
LANDMARK EVENTS IN 20TH CENTURY HISTORY OF WORLD, INDIA & MAHARASHTRA	INTRODUCTION TO PSYCHOLOGY
INTRODUCTION TO SOCIOLOGY, THE SOCIOLOGY OF NEWS AND SOCIAL MOVEMENTS IN INDIA	AN INTRODUCTION TO LITTERATEURS
INTRODUCTION TO ECONOMICS	TRANSLATION SKILLS

Second Year Bachelor of Mass Media (SYBMM) Syllabus:

SEM III	SEM IV
INTRODUCTION TO CREATIVE WRITING	INTRODUCTION TO ADVERTISING
INTRODUCTION TO CULTURE STUDIES	INTRODUCTION TO JOURNALISM
INTRODUCTION TO PUBLIC RELATIONS	PRINT PRODUCTION AND PHOTOGRAPHY
INTRODUCTION TO MEDIA STUDIES	RADIO AND TELEVISION
UNDERSTANDING CINEMA	MASS MEDIA RESEARCH
ADVANCED COMPUTERS	ORGANISATIONAL BEHAVIOUR

Third Year Bachelor of Mass Media (TYBMM) Syllabus:

SEM V	SEM VI
ADVERTISING IN CONTEMPORARY SOCIETY	REPORTING
COPYWRITING	EDITING
ADVERTISING DESIGN (Project Paper)	FEATURE AND OPINION
CONSUMER BEHAVIOUR	JOURNALISM AND PUBLIC OPINION
MEDIA PLANNING AND BUYING	INDIAN REGIONAL JOURNALISM
BRAND BUILDING	NEWSPAPER – MAGAZINE MAKING (Project Paper)

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